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The most important part of a business is sales; a product can be very good, a service can be incredibly great, but if there are no sales it is useless. That is why it is important that you know the types of sales for your business, because in this way you will be in a better position to increase your income. lifebloombeauty
Now, there are different types of sales, but not all of them
are applicable to business, it will depend largely on the product that is being
offered and even the service that your business intends to offer. Next,
different types of sales will be explained so that you can choose which of them
is the most convenient for your business.
types of sales for your business
Personal or direct sale
This is the most common, as it can be applied in almost any
business, both in the wholesale and retail fields, it is very effective. The
reason for this is that human beings need personal interaction and when we meet
the person who is selling us a product or service, an environment of trust is
generated.
This type of sale can be executed basically in two ways. The
first, when the customer goes to the seller, usually in a commercial
establishment, the customer moves to the product and receives the seller's
attention first-hand.
The second, when the salesperson visits the client, either
at home or elsewhere, and exposes the products or services with a catalog. In
both options there is a direct relationship between seller and buyer.
Consulting sales
This type of sales is designed to offer specific services.
To illustrate the point; Let's think about a motorcycle parts and accessories
store, a salesperson can advise a client to choose the ideal part for their
motorcycle, at the end of the consultation the client buys according to the
accessory given by the salesperson.
Another very common case of consultative sales is in
relation to health services. For example, if you are buying reading glasses,
the seller first does a consultative diagnosis to determine what type of
glasses you can buy.
As you can see, this type of sales involves interaction
between customer and seller; With the exception that the seller must know the
product or service thoroughly to close a successful sale.
Online sales
Unlike the two types of sales for your business that we have
analyzed, online sales do not have personal interaction, that is why it is
essential that you know the consumption habits of customers who visit the
website where you place your products or services .
The great advantage of this type of sales is that more and
more people are using this type of system to buy. On the web you can get almost
everything, there is a wide variety of products and services available to buy
online; so you can complement your sales strategies with this option.
conclusion
There is no single way to offer a service or sell a product,
you can combine the types of sales that have been explained in this article to
generate more income for your business. Learn more about how to improve your
sales and grow your business here.